DON’T CLICK ON ME® Secures Federal Trademark Registration for Interactive Apparel
DCOM LLC marks a major milestone for its reverse-psychology brand that turns a wearable QR code into a personal,
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DCOM LLC marks a major milestone for its reverse-psychology brand that turns a wearable QR code into a personal, changeable digital platform.
FORT MYERS, FL, UNITED STATES, September 10, 2026 /EINPresswire.com/ — DCOM LLC announced that DON’T CLICK ON ME® has received federal trademark registration from the United States Patent and Trademark Office (USPTO), marking a significant milestone for a brand that combines apparel, QR technology and social media into an interactive, wearable platform.
The trademark was registered September 8, 2026, on the USPTO Principal Register under Registration No. 8,198,550, covering T-shirts and sweatshirts in International Class 25.
At the center of DON’T CLICK ON ME® is a simple idea built around technology and human behavior: a QR code driven by reverse psychology.
The words DON’T CLICK ON ME® appear with a scannable QR code, creating an immediate question for the person who sees it:
What happens if I scan it?
What happens next is controlled by the person wearing it.
Each DON’T CLICK ON ME® QR code connects to the user’s own personal platform. Social media profiles can remain permanently connected, while the user can add or update personal messages and hyperlinks and attach photographs and videos.
Most importantly, the content can be changed at any time without changing or replacing the QR code on the apparel.
A user might update a message, post a new photograph, attach a video or add a new hyperlink while keeping established social media profiles connected. The physical QR code remains exactly the same while the content behind it continues to evolve.
That ability transforms the QR code from a static link into a wearable social media platform controlled by the person wearing it.
“The shirt doesn’t change. The QR code doesn’t change. What changes is the content behind it,” said a DCOM LLC spokesperson. “Your social media can stay connected while you decide what else you want people to see. Add a message, share a link, attach a photo or video, and change it again whenever you want. It’s your content and your platform.”
The concept is designed to bridge social interaction in the physical world with the content people already share digitally. Instead of telling someone where to find them online, the wearer becomes the connection.
And the invitation to interact is deliberately unconventional.
DON’T CLICK ON ME® does not ask people to scan. It tells them not to.
That use of reverse psychology is fundamental to the brand. The message creates curiosity, curiosity encourages the scan, and the wearer determines what the person discovers next.
Reverse psychology gets the scan. The user controls the experience.
DCOM LLC sees the concept as more than placing a QR code on clothing. By allowing users to maintain their social media connections while continually updating other content, DON’T CLICK ON ME® gives the wearer a digital presence that can change without changing what they wear.
The federal registration represents an important step for DCOM LLC as the company continues developing the DON’T CLICK ON ME® brand and its concept of wearable, user-controlled social media.
About DCOM LLC
DCOM LLC is the creator of DON’T CLICK ON ME®, a wearable social media platform combining interactive apparel, QR technology and reverse psychology. Each QR code connects to a personal platform controlled by the user, where social media profiles can remain connected while messages, hyperlinks, photographs and videos can be added or changed at any time—all without changing the QR code itself.
DON’T CLICK ON ME® — Driven by reverse psychology. Powered by curiosity.
Media Contact
DCOM LLC
Fort Myers, Florida
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Ralph J Milone
RJM Media Group
+1 239-310-5311
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